Infinix Zero 5 Press conference in Lagos. Left Region Channel Manager Solomon King, Marketing Communications manager Olamide Amosu, GTM Manager Infinix Mobility Sun Lee and Shirkey Liu Digital Marketing Mana
Sequel to the recent unveiling of Infinix Zero 5 model in Dubai, United Arab Emirates (UAE) last week, Chinese company, Infinix Nigeria, has launched the flagship model in Lagos.
Speaking on the model, Global Head of Infinix, Benjamin Jiang, said: “the Zero series at large has been our flagship product globally by virtue of its innovative feature and validates our research and development (R&D) prowess. It has witnessed brilliant performance in key global market such as Africa.”
Highlighting the vision of the firm, he said, “our vision is to take Smartphone photography to a level where it bridges the gap between amateur and professional photography.
“With the innovative design of the Zero 5, incredible dual camera, 2x optical zoom and overall performance, it bridges the narrowing gap between Smartphone and tablet, and we believe this new device speaks to the middle class consumer demand in the dual-camera Smartphone segment.
“The Zero 5 Smartphone is Infinix most high-end technologically- advanced product to date. The Chinese company will target a new generation of customer and firmly believe that the Zero 5 innovative design and feature particularly the camera will shock the industry and offer best-in-class products in the Smartphone sector.
“Using android’s nougat operating platform, the Zero 5 boasts an optical loom dual camera and massive 16MP front-facing camera, rear fingerprint scanner and protective screen feature.’’
The Zero 5 rear dual camera uses both a 12MP wide-angle lens and a 13 mp telephoto lens, with a 2x optical zoom and 10x digital zoom, and an f/2.0 aperture. There is also a special portrait Master Mode that uses an RGBW sensor and multi-frame noise reduction technology to assist users in capturing the perfect hero shot.
According to Jiang, the outstanding feature of the Zero 5 is unquestionably the front camera dubbed the selfie camera. The selfie camera is a mega 16MP four-in-one camera with an LED flash to boot, “in a market where the selfie is king and Instagram reigns supreme, Infinix expects the 16 MP front camera to take things to a new level and become a must have accessory for selfie lovers.” – Guardian